Knewton, Inc. (“Knewton”, “we”, “us”) is founded on the principle that every student in the world should be able to receive a high-quality education tailored to his or her needs. We understand that data collected from individuals, especially students and children, is a sensitive issue and that it is incumbent upon us to be as transparent as possible about our privacy practices.
This Enterprise Privacy Policy applies to our adaptive learning services that we offer through products offered by schools, publishers, and other third parties (collectively, “Enterprise Partners”) that are integrated with our online adaptive learning platform (the “Platform”).
We specifically refer to the adaptive learning services that we provide to users of our Enterprise Partners’ digital course materials and online learning applications as the “Enterprise Service”, and users of our Enterprise Service as “Enterprise Users”.
Note that if you are using the Enterprise Service through an Enterprise Partner product, this policy does not apply to our Enterprise Partners; their privacy policies that you have agreed to, not ours, govern their practices regarding information they may collect from you.
Here are some important terms we use in this Enterprise Privacy Policy:
“Personal Identifier” means any of the following: (1) a first and last name (or first initial and last name); (2) a home or other physical address including street name and name of a city or town; (3) online contact information; (4) a screen name or username that functions in the same manner as online contact Information; (5) a telephone number; (6) a social security number; (7) a photograph, video, or audio file where such file contains an image or voice; and (8) geolocation information sufficient to identify street name and name of a city or town.
“Usage Data” means the data we collect from a user’s interactions and performance when interacting with the Enterprise Service and analytical representations of such Usage Data. This data may include, but is not limited to, descriptions of content and problems you have viewed and attempted, problems you have answered correctly or incorrectly, videos you have viewed, the amount of time spent viewing content, performance reports, etc.
Where an Enterprise User of any age accesses and interacts with the Enterprise Service through our Enterprise Partners’ digital course materials and online learning applications, we also receive Usage Data (as further detailed in the next section) from that Enterprise User.
However, we do not knowingly collect or receive from that Enterprise User or our Enterprise Partners any Personal Identifiers of such Enterprise User.
Usage Data is automatically sent to us by our Enterprise Partners as users interact and access our Enterprise Partners’ digital course materials and online learning applications.
This data may include, but is not limited to, descriptions of content and problems a user has viewed and attempted, problems a user has answered correctly or incorrectly, content a user has viewed, the amount of time spent viewing content, etc.
We only collect Usage Data that we believe is necessary to provide personalized learning through our Services.
We also assign a unique (non-personal) identifier to Enterprise Users who do not have an account with Knewton and combine such Usage Data with that unique identifier.
We will never link a Personal Identifier with Usage Data received through your interactions with the Enterprise Service unless you have both created an account with Knewton at www.knewton.com and also authorized us to link any such Usage Data to that account to allow you to carry a learning profile across various products and subject domains.
As part of the Enterprise Service, Knewton creates and maintains a personalized learning profile for each user based on his/her Usage Data.
Knewton provides Enterprise Partners with recommendations and analytics data that are personalized to users based on this Usage Data, that our Enterprise Partners may in turn render to users and/or instructors or other authorized personnel of a school or other institution.
Knewton also uses Usage Data to improve and inform Knewton’s internal platform technologies, including maintenance and debugging, data analysis, testing and research in connection with providing the Enterprise Services to users.
If you are an Enterprise User and do not have an account with Knewton, please note that we do not collect or receive any Personal Identifiers about you from our Enterprise Partners and therefore have no way to identify you personally with any Usage Data we collect.
As such, we are not able to provide you access or control to any Usage Data we may have collected from you through your use of an Enterprise Partners’ digital course materials and online learning applications. You should reach out directly to the Enterprise Partner through whom you purchased the product that uses the Enterprise Service.
If we change this Enterprise Service Privacy Policy, we will post those changes on our website so that Enterprise Users are aware of what information we collect, how we use it, and under what circumstances, if any, we will disclose it.
Any such posted changes will be effective upon the date indicated by the posting, but in any event not sooner than 14 days after posting.
If any changes materially change the type of information we collect or how we use the information we collect, we will work with the Enterprise Partner to also provide you notice through the Enterprise Partner’s product.
If you have questions about this Enterprise Privacy Policy, questions about the quality, safeguards, use, disclosure, or housing of Usage Data, or if you have suggestions or feedback, please contact us via:
